Did you know that bras typically need a refresh every 6 months? Sometimes, they might even need a change sooner.

Bras are our loyal support system, always there to lift us up. To do their job right, they need to fit like a glove. But as we all know, even the best bras can lose their charm over time. When they start to wear out, they don't fit as snugly as they used to. As much as we adore our go-to bras, it's time to bid them goodbye when they no longer bring their A-game. Instead, let's embrace bras that offer better comfort and a perfect fit. So, how do you know when it's time for a new bra? Here are 6 signs to watch for: 

Strap Slippage

If your straps are sliding down more than usual, it could be because they've loosened with wear and the adjustment buckle isn't holding up. Or maybe, the strap is too thin for your shoulder type. Ladies with narrower shoulders might want to steer clear of thin straps.

For those with larger busts, wide straps offer better support and stability, helping to prevent sagging. Our Harper 2.0, with its wider adjustable straps, evenly distributes shoulder pressure and saves you from the dreaded strap dig-ins!

👆Harper 2.0

Band Stretchiness Gone MIA

The bra band tends to lose its elasticity over time. If you notice your band no longer springs back, it's your cue to get a new bra. A stretched band can't provide the support you need and might start riding up your back. 

The ideal band should wrap comfortably around your torso without being loose or riding up. Our Kelly 2.0, with its revolutionary 360° Jelly Gel ® support system, effectively lifts and supports the bust.

 👆Kelly 2.0

Fabric Wear and Tear

Every fabric has a lifespan, depending on how often and how you wash it. If you notice signs of fabric breakdown, like spandex peeling off or loss of stretch, it's time for a new bra.

Our Shelby bra is made from lightweight, breathable fabrics that feel like a cloud against your skin. The seamless design offers support without restricting, and virtually disappears under clothing for a sleek silhouette.

👆Shelby Seamless Bra

Body and Breast Changes

Our bodies and breasts undergo changes due to puberty, periods, pregnancy, exercise, and weight fluctuations. If your bra isn't as comfortable or supportive as it used to be, it's time to find one that suits your current size and shape. Ill-fitting bras can cause discomfort and even back pain.

Our Hannah 2.0 in pullover says goodbye to clasps and strap adjusters. This seamless bra doubles as a camisole, making it perfect for sleeping or lounging.

👆Hannah 2.0 in Pullover

Cup Shapelessness

Bra cups naturally lose their shape over time. When the structured cup goes flat, it can't wrap or support our breasts properly, affecting our appearance.

If you notice your bra cups losing shape, it might be time to try our Sharon lace bra. With a buttery-soft lining and beautiful embossed lace, it's designed in a trendy two-tone style. This versatile piece can be worn as a crop top or a comfortable lounging bra.

👆Sharon Lace Bra

Underwire Protrusion

Underwires poking through the fabric isn't just uncomfortable—it's a telltale sign of wear and tear. Say goodbye to bras that can't keep their wires tucked in!

If your underwire bra is poking into you, it's time to replace it, and fast! Our Chloe 2.0 has a charming scalloped neckline and a redesigned shape for enhanced comfort. Made from soft nylon blends and featuring stylish ribbed trim, it ensures both comfort and breathability.


👆Chloe 2.0


If any of these 6 signs sounds familiar, it's time to treat yourself to a new bra that truly fits your needs! Embrace the luxury of a well-fitted bra—your body will thank you.